When it comes to sales and marketing strategy, Blue House is the best. We have talented account managers and sales staff who are hand-selected based on your needs.
Blue House understands how to connect marketers and their products/services to the right audience. That means rolling up our sleeves and working hard. You’ll find we are well organized and motivated. We keep up with daily correspondence and adhere to deadlines. We’ll use many sales tools, including e-mail blasts, direct mailers, promotions and even old-fashioned phone calls and in-person meetings.
All marketing connections are logged into a common database so team members can collaborate with one another. Everyone will have access to the status of a given prospect. We’ll push our team by setting aggressive in-house sales goals. You won’t find any slackers here!
Our friendly and consultative sales approach will remain consistent and timely as your project moves forward. You can count on us to thoroughly understand your mission and form a solid connection between your supporters, members and projects.
We’ll listen not only to you, but to your prospective advertiser or sponsor as well. We’ll figure out that person’s target audience and marketing/sales goals. Once we understand the motivation, we can better match goals to the best possible grouping of products. This knowledgeable, cross-selling approach allows us to connect the right product to each advertiser, furthering their knowledge, understanding and appreciation of your brand. Ultimately, this leads to a respected and trusted relationship between our sales team, your organization and the advertiser.
Blue House is an expert in the publication process. Our specialized knowledge has allowed us to develop a highly organized procedure for collecting, maintaining and delivering advertising materials, space assignments and exhibit confirmations. Our attention to detail ensures that the right ad runs in the proper publication at exactly the right time.
As our client, you can expect constant updates about our collection efforts, sales progress, publication or event closing totals, and income expectations. We are diligent in keeping accurate records, so financial reports can be generated at a moment’s notice. Part of Blue House’s mission to ensure constant communication means that you receive monthly updates, projections, and overviews.